About Alpiflora

About Alpiflora
Alpiflora was founded by a small team of Swiss horticulturalists and garden designers who grew frustrated with gardening advice that failed to account for the country's exceptional climatic diversity. Switzerland spans four distinct biogeographic regions — the Jura, the Mittelland, the Alps, and the southern Ticino — each with its own frost patterns, rainfall distribution, and soil chemistry. Generic European gardening content rarely addresses these differences, which leads to repeated failures for homeowners planting on faith in unsuitable conditions. We began Alpiflora as a structured resource that maps this complexity into practical, actionable guidance. Our team has collectively assessed more than 300 private gardens across Swiss cantons, from lakeside plots in Geneva to exposed south-facing terraces in Valais. That direct experience informs every guide, plant list, and calendar we publish. We hold ourselves to a standard of specificity: if a recommendation applies only to gardens below 600 m in the northern Mittelland, we say so clearly rather than generalising. Alpiflora is not affiliated with any nursery, seed company, or pesticide manufacturer, which means our plant and product recommendations are made purely on merit and suitability. We update our seasonal content annually based on observed regional climate patterns and feedback from the homeowners who use our guides. Our long-term commitment is to help Swiss gardens become more resilient, more biodiverse, and more rewarding for the people who tend them.